About Us

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It all began in 1983 with a dream and a passion for farming. Our founder's grandparent, Mr. Santosh Kanhaiyalal Agrawal, started Sangam Kela Agency in Raver, laying the foundation for what would become a legacy in agriculture. With a deep love for the land and a commitment to providing customers with the highest quality produce, the journey started with a humble banana-selling merchant business. From this small beginning, a vision was born to revolutionize agriculture, rooted in trust, hard work, and innovation. 

Through perseverance and dedication, Sangam Kela Agency grew into a reputable name in the industry. We expanded our agricultural horizons beyond bananas, cultivating trust and quality across a diverse range of crops, including cotton, lentils, soybeans, chickpeas, and turmeric. Our commitment to excellence and customer service earned us the loyalty of both customers and partners, solidifying our reputation as a reliable force in agriculture. 

As the market evolved, so did we. Recognizing the need for adaptability in an increasingly competitive landscape, we sharpened our focus on delivering outstanding results for our customers. This pivotal moment pushed us to innovate and streamline our operations, ensuring we remained at the forefront of the agricultural industry while continuing to expand our offerings. 

Innovation became our driving force as we embraced new agricultural technologies and methodologies. Despite the challenges of a rapidly changing industry, we maintained financial stability and continued to diversify our product range. Our adaptability allowed us to integrate the latest advancements into our farming practices, ensuring that we consistently delivered top-quality produce while staying ahead of industry trends. 

In 2020, a new chapter began when Mr. Pranav Rajesh Agrawal, the visionary founder of Grovera, returned from Leeds, United Kingdom, to join the family business. With a fresh perspective and a passion for cutting-edge agricultural technologies, he ushered in a new era of leadership. Combining decades of experience with forward-thinking ideas, Pranav sought to take the company to new heights, focusing on innovation, sustainability, and future-proof farming techniques. 

With Pranav’s leadership, we invested two years in research and development, studying the latest advancements in farming technology. This investment enabled us to implement cutting-edge hydroponic systems that maximize efficiency and minimize environmental impact. By embracing sustainable practices, we took a significant step toward the future of farming—producing high-quality, fresh, and residue-free crops while conserving precious natural resources. 

Under the joint leadership of Pranav Rajesh Agrawal and the guidance of Mr. Santosh Kanhaiyalal Agrawal, Grovera emerged as a rebranded symbol of our evolution and commitment to sustainable farming. We have transformed from a traditional agriculture provider to an industry leader in modern, high-efficiency hydroponic farming. Our rebranding reflects our four decades of expertise and signals our ambition to continue driving growth, innovation, and sustainability in agriculture. This new identity empowers us to reach broader markets, offer a wider range of high-quality products, and solidify our position as pioneers in sustainable farming. 

At Grovera, we are not just embracing the future; we are shaping it. With a strong legacy behind us and a clear vision ahead, we are committed to delivering the best products and services to our customers while continuing to lead the way in sustainable, innovative agriculture for generations to come.